Score what your growth is actually constrained by.
The Available Growth Score Maturity Index is a cross-functional workshop that rates your organization 1–5 on four pillars. Your headline number is the weakest of them — because that is the one setting your ceiling.
- Reach
- Share of category buyers reached
- Context
- Delivery landing in real buying moments
- Salience
- Attention + correct brand recall
- Availability
- Can the person reached actually buy it
